Case Study: Quality Assurance – Data Management / Automation Solution

The Client

A global leader in networking for the Internet

The Business Challenge

Links was asked to develop a solution for test data provisioning that would enable the client's functional QA testers to focus on requirements analysis and test case development and execution for their relative applications. The solution would have to be standardized and repeatable while being efficient enough to serve the needs of 80 testers across 9 teams.

The Solution

Links worked with the client to design a new Intranet application that streamlined the administration of the hotel information data. The team also designed an Intranet application for editors to maintain their editorial content. The solution improved communication and workflow processing between the different areas of the company, standardized information, and integrated the disparate databases so the corporation can fully leverage the data and explore new markets for its use. This data currently feeds the Microsoft Expedia travel site.

Through the innovative concept design and approach to building this application, our client achieved results that surpassed their annualized targeted goals. Our client realized a gain of 150% on new incremental business from existing customers. They also increased their customer base by 70% via new product offerings.